Meet the Board
With experience from a broad range of backgrounds (Military, Technical, Scientific, Business) our Board represent a cross-section of the company as a whole. With well over 120 year combined experience in relevant fields, they guide and steer Cervus’ growth and development.
Meet the Board
With experience from a broad range of backgrounds (Military, Technical, Scientific, Business) our Board represent a cross-section of the company as a whole. With well over 120 year combined experience in relevant fields, they guide and steer Cervus’ growth and development.
Alan Roan
Al Roan is the Managing Director responsible for the strategy and day to day running of Cervus. He is also in charge of Business Development and Sales.
Prior to co-founding Cervus, he has worked for a number of international defence companies and for the UK’s Defence Science and Technology Laboratory (Dstl). He also served as an Infantry Officer during the ‘Tony Blair Years’ , serving on operational tours in; Northern Ireland, Bosnia, East Timor, Iraq and Afghanistan.
As a result of these experiences, an interest in defence innovation was ignited. Today he passionate about helping others create and deliver practical solutions for the front-line
Al is a Trustee of the Common Mission Project, enjoys cycling, rugby and wild swimming. He also is happy to share his strong views on the future of conservation and sustainable agriculture.
Paddy Little
Paddy Little is the Technical Director responsible for product strategy, product road mapping, and horizon scanning to support this. He is also heavily engaged in delivery of specific Cervus technical projects.
Prior to co-founding Cervus, he worked for a large international training and simulation company specialising in the defence sector, and prior to that spent a brief period advising on Security Sector Reform in West Africa. He also served as an Infantry Officer for 17 years, serving on operational tours in Northern Ireland, Bosnia and Afghanistan, a training and advisory tour to South Africa and was fortunate enough to attend the Joint Service Command and Staff College and to complete an MBA.
As a result of these experiences, Paddy is passionate about exploring individual and team performance, and in finding solutions for those on the front-line to access exploitable performance insights.
Paddy is a keen cyclist, member of a flourishing local club, and still strongly drawn to riding in the high mountains of Europe. He is also now owned by a large labradoodle and spends contented hours tending a village allotment with his even more enthusiastic family.
Chris Baddeley
Chris Baddeley is the Operations Director responsible for the Finance and Operations of Cervus.
Prior to co-founding Cervus, he worked for a large defence simulation company, when he was first involved in Training Support before switching the Experimentation and Research support. He spent the early part of his professional life serving as an Infantry Officer which included operational tours in; Iraq, Northern Ireland and Afghanistan.
Chris’s interest in military training, sport and, performance data, is what drives him to help design, build and deliver better access to the information which can aid and better people’s individual and collective performance.
Chris enjoys mountain and road biking and is a keen runner. He has an interest in architecture, design, building and renovation and can occasionally be seen behind the wheel of a tractor helping on the family farm.
